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[ Context ]

Identity design for a audacious ice cream brand

[ Roles ]

Concept & Design: Myself

[ Concept ]

ODASTY is a brand and shop that proposes unconventional ice cream flavours. With no limits in the variety of ingredients used. Through experimentation, they develop unusual and perfectly balanced combinations that please the most curious palates.

Each ice cream recipe is perfectly built, like a geometric shape. The colour system comes to reinforce the logo, making it adaptable as well. It allows the generation of a new coloured logo for every flavour.

Deliverables: Brand Identity, Packaging, Marketing tools.

ODASTY

THANK YOU FOR WATCHING

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